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Commercial Nigeria

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Think about Nigeria …. in Private


Here’s my special 25/12 post. A very merry christmas to everyone who reads this young blog and supports the Nigerian struggle.

Now to the main story.

In the spirit of festivity and felicitations and celebration of progress from the beginning of the year till now, I’d like to celebrate the progress the Nigerian nation has made this past year. This would have been a more appropriate post for the 31st but what, you wan complain? Didn’t think so.

This past year has not exactly been the best for our beautiful nation. In fact, its been one of the worst years in modern (by modern I mean post-Abacha) Nigeria’s history because even though 2011 saw to the mellowing of M.E.N.D and our other angry brothers from the South, it saw to the unprecedented instigation of terrorist activities by the Boko Haram sect in the F.C.T , the apex of national security, the death of some of the finest minds in corporate Nigeria (Ibru, Aderinokun), and the more mundane, our national’s team failure to qualify for the Gabon/ Equatorial Guinea Nation’s Cup, etc. On the other hand, 2011 more than anything, brought to my notice the immense importance private businesses make to the overall development of our country. MTN did not smile at all when it celebrated 10 years of operation over here, Guinness invited the Argentines to play – and helped our tourism in no small way – and many other large and small-scale, well-established and up-and-coming Nigerian commercial enterprises played their parts in giving the country a boost in its entirety. Not to say the latter only watched with folded arms but in 2011, the private sector outshone the public sector in Nigeria.

Which is why I want to preach today….

Apapa Port, Lagos, Nigeria; Nigeria’s foremost industrial hub

You see, based on all my observations and on the aforementioned, I think the most assured way for Nigeria to progress as a nation is if the responsibility for development of the economy and of the nation as a whole is concentrated more in private hands. Yup. Let private-owned firms take a more ‘governmenty’ approach to business such that it’s not just about their pockets anymore but also about everything around them.  A newly established firm in being set up signs onto itself the responsibility of developing the community it is established in. That way communities all over Nigeria are developed. To enhance efficiency in this department, government – which in this case will perform a solely regulatory  purpose – would attach commercial connotations to this, tax holidays and what have you. But then corporate Nigeria would take the front seat and drive this car that is Nigeria speedily down the long but sparsely trodden road of progress.

Preach on brother.

But then I probably am just blabbing. I know nothing about the commercial implications about this possible heresy I speak so confidently. Well, I couldn’t care less. All I’m saying is that private is more effective, goal-driven, better-equipped (I dare say) than public and if we want to make progress, we should include more of commercial Nigeria in this country’s development. That’s what I think.

Dangote seems to think so too.

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A Bit Adulterated (ABA)


Are you a football afficionado? Then this has probably gotten to you. Or you’re a die-hard fashionista/shopaholic? Probably got to you even before the football guy. Or maybe youre just an admiring, window-shopper kind of person? Still, sorry man.

Because Aba never smiles.

This has to be the most disgusting aspect of industrial/enterprising Nigeria. You know what I’m talking about, the inferior-quality objects of utter disgust manufactured in West Africa’s largest industrial hub; Aba, Nigeria. The stuff from here spoil within two days of purchase, can be priced mercilessly and worst of all, are branded horribly. For Tafawa’s sake, how does Gucci become ‘Guggi’ or Louis Vuitton, ‘Lousy Vuitton’?? The funny thing about Aba is that it’s patronage is unprecedentedly high. There are a lot of Nigerians who fall victim to this commercial mishap either due to their ignorance of the market or their financial statuses. After all, na condition wey bend creyfish.

Market Shop in Aba, Nigeria.

The thing that pains me most about Aba is that in everyone of those fake goods, those despicable insults to people who love fine tin (excuse me), I see potential, and an acute marginalization of skill. I see something good as a foregone alternative, something that if the manufacturer had put more time and more effort into, and ignored his desire for immediate popularity and patronage (because to me, that’s the only reason why someone would go ahead and call his hand-made boxers Hilfiger) would have resulted in not only a fine consumer good, but in a stellar new, ‘Proudly Nigerian’ outfit. Our brothers in Aba have the manufacturing skills, the marketing prowess and everything else but just like Mojojojo, the main antagonist from the hit Cartoon Network series ‘The Powerpuff girls’, they choose to use it for EVIL!!!

I think it would be lovely if we had some crazy ‘Made in Nigeria’, stuff that would trend worldwide and would be admired by all, wouldn’t it? The Deola Sagoes, Lanre Da Silvas, Bridgdet Awosikas, the Coscharises (who want to manufacture the first made in Nigeria automobile) and all other creative, enterprising Nigerians are already blazing the trail in this department. Now all we need is for Aba in its entirety to stop copy-cating, and follow suit.

And can someone please explain to me what Arno is?

NOTE: It is to be noted that not everything made in Aba is fake. I repeat, not everything made in Aba is fake. (that being said I hoped you liked this article).

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